Thinking Business Differently.
Benjamin Lawrence is
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Meet The Author
Thank you for finding your way to my Blog. If you've made it this far, then I assume you are interested in exploring innovative business designs, or modeling businesses so as to gain a better understanding of what really goes on inside your place of work. People are passionate about this for a myriad of reasons. Perhaps they want to fix a system that has created bottlenecks in performance, perhaps there is a new client or industry opportunity you are exploring ... to bring these items to fruition, it's critical that we make informed decisions.
My name is Ben, and this blog is my attempt to make a seemingly complicated task that only MBAs can navigate, more digestable to us on the grassroots level. I possess an MBA from Babson College (the #1 school for Entrepreneurship), and more than 10 years of experience in international development. I have used this simple approach on consulting asisgnments in Bosnia and Herzegovina, Madagascar, Nepal, South Sudan and Zimbabwe, and always people approach me with praise!
Entrepreneurship + International Development = SUSTAINABILITY
Bringing the academic dicsipline of business into the often shifting world of the development industry, enables one to inject clarity into systems, consistency in the application of tasks, and ultimately enhances client satisfaction.
We all strive for sustainability, but if we cannot sustainably execute our daily work routine, how can we promise that our solutions in the field will be sustainable?
It's one thing to conduct an assignment, but a completly different experience when that asisgnment creates new partnserships, or strengthens your network. When you truly build someone else's capacity, you see a spark in that person's eye, they smile and all of a sudden glow with a new sense of motivation to implement what they learned. This is what drives my passion in this industry!
You might ask, "What does all this have to do with entrepreneurship?" Let one thing remain clear, for something to be truly entrepreneurial two factors must be present:
1. It must fill a targeted void in the marketplace
2. It must be truly innovative
Adhering to the two simple principles, you remain focused on your customers/end-users. Be them corporate colleagues or new/external customers, if you are not focusing on the needs and emotions of who will use your services/products, you could very well be setting yourself up for an expensive failure.